Your SEO guide 

Meet Taylor, your dedicated SEO expert with a passion for helping service based businesses reach more ideal clients online. With a background in photography, digital marketing, and business strategy, Taylor excels in making SEO approachable and aligned to your business goals.

Whether you’re seeking increased visibility, strategies to reach more ideal clients, or outsourcing your SEO, Taylor is here to support your growth! With expertise in multiple industries, Taylor is dedicated to helping you grow your reach and visibility through SEO strategies aligned with your business.

I know how you feel about SEO…

I understand the hustle and bustle of running a business as a one-woman operation, wearing every hat possible. My own business journey as a photographer has shaped the way I help others with SEO, because I know firsthand the overwhelming demands that come with providing services AND marketing. 

I know you’re dedicated to serving your clients, not spending hours trying to master SEO and marketing, not to mention nurse the headache you got from reading articles about that three letter nemesis…🤪. But here’s the reality: SEO is more than just an “extra” – it’s a foundational element of your business’ visibility, credibility, and growth. You can’t afford to not do it, because more visibility means more clients you want to serve!

The good news? You don’t have to take on SEO alone. ✨ My mission is to help service providers and photographers become more visible online, reaching more ready-to-book dream clients, without the stress. Let’s get you in front of the clients who need your services while giving you back the time and energy you need for your passion and clients!

Why you can trust me

I’m just like you…a service provider with a heart to serve! SEO changed my life (and that’s not an exaggeration)! I went from slaving away on social media to feeling a sense of freedom and security knowing exactly where my leads were going to come from. Leveraging the most powerful search engine is empowering, and that is why I’m on a mission to help photographers, coaches, therapists, and other service providers feel the same way!

How I did it

My journey

photo of photographer turned seo specialist holding camera on bed

2018

Started Taylor White Photography

This is what started it all! I launched Taylor White Photography from the comfort of my dorm room, excited to turn my passion into my career. I quickly learned that while I mastered the camera, I needed to learn how to run a business if I wanted my business to be more than a side hustle.

2019

Hired an SEO Coach

I started learning more about business systems and marketing funnels, and kept hearing this three letter acronym S-E-O. I reached out and hired an SEO coach to teach me about on-page SEO. That’s when it clicked (pun intended 😋) and I realized leveraging the most powerful search engine in existence is key to my business growth and security! I was finally able to call myself a full-time professional photographer!

seo podcasts for beginners

2020

Started helping other photographers go full-time

The next year, after working hard at my business systems and dominating my local search results, I started helping other photographers grow their businesses to full-time. The biggest struggle? Marketing (of course…)! That’s where I came in, teaching and helping them with their SEO so they didn’t have to guess.

2024

Launched Aligned SEO 🎉

Fast forward a few years after helping so many talented photographers reach their dream clients online, I decided to go all-in on helping service providers with their SEO. My mission still remains to help photographers grow their businesses, and SEO is the way to do it!

... to be continued

Things I’m currently into

photography website seo tips

Photographing babies and families at Taylor White Photography

Working on my food blog, Fresh Cup of Joy

Playing competitive volleyball with my friends, sister, and husband​

Planning my next trip to the Italy

Working at a local coffee shop with my techy hubby

Trying to find my next romantasy book that *actually* has a happy ending

How I can help you

I handle all your SEO, making it easy to attract ideal clients and achieve long-term success. Boost your rankings, attract ready-to-buy clients, and focus on what you love—not your phone.

Creating content boosts SEO and attracts ideal clients, but it’s time-consuming. You're busy serving clients and doing what you love—let me handle everything from keyword research to publishing!

I provide white-label SEO services for designers and copywriters, handling everything from keyword research to optimization. Free up your time while I enhance your clients’ online visibility.​