Services provided
Done-For-You SEO & Monthly SEO Management
Project Duration:
4 Months, Ongoing
website platform
SquareSpace
Website
evabakerphotography.com
Industry
Bay Area Maternity & Newborn Photographer
Client
Eva Baker Photography
Keyword Rankings
74 to 714
Increase in total impressions
395%
Increase in inquiries
200%
Eva is an established photographer based in Walnut Creek, serving the Bay Area. While her website was generating a few leads each month, she knew that after raising her rates, she needed to expand her reach to attract clients from other locations around the Bay Area. However, she faced two major challenges: not knowing where to start with SEO and not having the time to tackle it herself. With a busy schedule running her photography studio, she needed expert guidance to optimize her website and increase traffic. That’s where I came in!
Backstory
SEO Audit & Keyword Research: Identified high-intent keywords for portrait photography in Walnut Creek and surrounding cities in the Bay Area.
On-Page Optimization: Improved page titles, meta descriptions, header structure, and internal linking for better rankings.
Technical SEO Fixes: Implemented schema markups, submitted sitemap, optimized image sizes, fixed broken links, and ensured mobile-friendliness.
Local SEO: Optimized her Google Business Profile and strengthened her presence in local search results.
Content Strategy & Monthly SEO Blogging: Implemented an ongoing blog and SEO strategy, publishing optimized content every month to drive organic traffic.
We implemented a holistic SEO approach designed to increase Eva’s search visibility and attract more local clients:
Strategy & Solution
Eva's rankings steadily increased over our time working together, with many page 1 rankings!
keyword rankings
Eva established herself on page 1, rank 1 for so many target search terms!
keyword rankings
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A peek at the numbers
After working together on her done-for-you SEO setup and working on her blog each. month, Eva's clicks, impressions, and rankings have steadily increased!
SEO Results over time
Her organic search sessions increased tremendously!
Organic search sessions increased
Within a short period of time, Eva started receiving traffic from new high-intent search terms!
clicks from target keywords
- Increased Organic Clicks: Eva’s organic clicks increased by 109% in a 3 month period.
- Exponentially More Impressions: Eva’s impressions went from 7,580 (October) to 37,500 (February), which is a 395% increase!
- Improved Rankings: Eva was ranking for select Walnut Creek keywords. Through our SEO work, we targeted new, higher volume terms in the Bay Area and other neighborhoods. Eva went from 78 keyword rankings to 714. After one month, Eva was ranking on page 2 for Bay Area keywords, and after 3 months, on page 1.
- Inquiries Doubled: Eva’s inquiries went from 15/month to 30/month!
- Continuous Growth: Through our monthly SEO and blog management services, Eva’s traffic and inquiries continue to increase steadily.
Results after just three months
SEO Results
"If you’re on the fence about hiring someone to help you with this, let this be your sign to hire Taylor!”
“I have been a photographer for over a decade and have always been a do-it-yourselfer. Turns out SEO is HARD and I felt incredible overwhelmed every time I tried to learn about how to master it. I found Taylor through a Facebook group I’m in and let me just say I’m beyond impressed. She’s incredibly professional, talented, organized and just all-around wonderful to work with. In just a few weeks my website has been transformed and I not only rank for a ton of new keywords but also saw a big jump in keywords I was already ranking for. There is no magic trick to SEO, you just have to put in the work (or better yet, let Taylor handle it for you!!). I’m so happy with my results so far and know this is just the beginning. I am thrilled to also continue working with Taylor going forward – I love that she has an option for ongoing maintenance if you want it.